DALLAS, TEXAS: Motum, a recognized leader in revenue performance consulting, is proudly introducing its Motum Competitive Intelligence (CMI) practice, specially designed to meet today’s demand for dynamic, real-time market intelligence. Market intelligence has never been more important than it is “right now”. Breaking away relies on a timely awareness of the landscape and accurately anticipating the competition’s every move. Real-time market intelligence provides the edge needed to capture market share at astonishing rates.

Traditional CI providers offer a “snapshot in time” of the competitive landscape, often becoming outdated before action is taken. Worse, time between refreshes renders the value of the data useless. Motum CMI™ upends traditional intelligence norms, setting a new standard with continuous, up-to-the-minute intelligence, thereby ensuring its clients always maintain a strategic advantage.

Motum has announced the addition of Wonjin Kim to lead this cutting-edge practice. Mr. Kim’s intelligence career includes several years with the CIA as well as serving as a competitive intelligence executive with global companies in both the defense and consumer electronics sectors. According to Kim, “Combining best intelligence practices with Motum’s market-leading techniques and large network of C-level buyers will position us to deliver unparalleled CI capabilities to our clients.”

“With the speed of information today, the time it takes for organizations to gain or lose extraordinary amounts of market share has gone from years to months or even weeks”, says Dain McCracken, Managing Partner at Motum. “Our clients are demanding a better way to monitor changes in their market and competition in real time, and help with translating that data into actionable improvements in the field. Under the direction of Wonjin, our already robust offering will give our clients exactly that. The proactive insights from Motum CMI™ are a game-changer for our clients, offering them the tools to not just keep pace, but to lead in their markets," McCracken said.

About Motum

Founded in 2007, Motum is a market leader in revenue performance consulting, working with clients from early-stage start-ups to multi-billion-dollar organizations across five continents to create sustainable revenue growth and develop “unfair” competitive advantages for the long term. For more information, including services details, visit

www.motum-us.com, email us info@motum-us.com, or call us at +1 (214) 432-0525. Connect with us on LinkedIn.